As the year winds down, it’s a good idea to review your online presence for its strengths and weaknesses. Consumer acquisition is an ever-evolving process, so it’s important to stay aware of trends and results. Learn more about visual content and why you should make video a part of your marketing strategy in 2019. …
The tech world changes constantly. In the internet era, it seems like the rate of change is ever accelerating. When Google or Facebook change their algorithms, the whole community of bloggers shift directions so they don’t lose their connection to their audience. As a content marketer, it is a good idea to remain watchful about…
Inc. reports that the average human attention span is down to 8 seconds — less than that of a goldfish — and declining. Capturing that attention is your number-one challenge for your content creation. With inbound marketing, you at least have the advantage that consumers are seeking you. (As opposed to outbound marketing where you…