Wouldn’t it be great if every customer you came into contact with resulted in a sale? Naturally, not every lead will move all the way through the funnel, but we all want to maximize the number who do. There’s one crucial spot where you may be losing people: your shopping cart. Cart abandonment is frustrating…
Almost everyone loves emoji! Sure, there are a few people who look down on them, thinking they’re an affront to the written word. But all over the world, a huge majority across demographics enjoys adding these little portraits and ideograms to their communications. In fact, according to AdWeek, 92% of the online population uses emojii!…
In today’s tech-driven world, success hinges on your digital presence. Even before your website, your clients–especially those in the B2B space–may check out your social media. That’s where you get to show your personality and corporate culture, which can make more difference than dry facts and prices. When people think of social media marketing for…
There was a time when it was enough just to HAVE a website for your business. Now that every business has an online presence, you need to think more strategically to make sure yours can deliver. You need potential customers to be able to find you, to quickly and easily interact with you, and to…
Regardless of the position you hold at your company, you’re a busy person. Emails and phone calls come in daily about countless different topics, and it may be difficult to keep track of everything. Even going back and forth with someone or a team trying to coordinate schedules for a meeting can drain your energy….
To remain relevant in today’s digital information and marketing economy, you likely rely on people who don’t come into the office every day. In the past, people came to work, put in about forty hours at their desk, and then checked out for another weekend. That old pattern is getting less common. As a boss or…