The digital world abounds with terms describing technology and strategies for using the information to which it grants us access. Data mining isn’t so different from the concept of mining itself. Picture workers, deep in the earth, digging through tons of material to extract value. Data scientists are now in high demand at large companies…
Many bloggers choose WordPress because it is commonly used and well-documented across the web. Using WordPress requires some diligence if you want to serve quality data with minimal downtime. If you don’t keep up with security, your site may become compromised. There is another danger a poorly maintained WordPress site presents: storage security. A common…
Facebook is an ever-changing platform with a vast number of potential customers using it 24 hours a day. This platform offers many ways for businesses to advertise to, and interact with, those potential customers. Facebook Lead Ads might be right for your business. What are Facebook Lead Ads? If you read blogs or news…
Raise your hand if you’ve ever bought a product and jumped right into using or assembling it without reading the instructions. (I’ll wait.) Did you raise your hand? Yeah, you’ve probably done it once or twice, if not every time. We don’t really care about instructions, user’s manuals, or tutorials until we need them. But…
It’s no secret that Google’ parent company, Alphabet, has invested heavily in machine learning and artificial intelligence. Whether you know it or not, you’ve been relying on A.I. to search and to be found in Google for a while now. Meet RankBrain. You can benefit from learning how RankBrain works. In mid-2015, Google began using a…
Hacking has become an eventuality for which all companies must prepare. Just like you have a smoke detector and a planned fire evacuation route, you should learn how to react to a hack. That means, first, learning the potential effects a hacked website would have on your business. Large corporations aren’t the only ones at…