We previously shared with you Creative Writing Techniques for Bloggers. (We’ll wait if you want to read it. Are you back? Great.) Whether you blog or not, you’re probably interacting with your customers via social media — as you should be! You might think of social media writing as blogging in bits and pieces (or microblogging,…
An XML sitemap helps Google navigate your site. It ensures that Google can find and crawl all the most important pages of your website. It shows all the pages, how they’re interconnected and the date you last updated them. That sounds pretty simple. But Moz calls them “the most misunderstood tool in the SEO’s…
If you run a website SEO is probably top-of-mind for you. You may have read about, or even tested, all kind of techniques. Hopefully, by now, you carefully consider each word you type. You stay up-to-date on your analytics and know what keywords bring you business. Maybe you even swap links or generate traffic from…
Quick! Name a company that provided you great customer support in the last month. You might have to think for a minute. It seems that the negative customer service experiences spring to mind faster than the positive ones. Was that the case for you? With a new startup, a customer support fail could color a…
If you’re a WordPress user, you know that this versatile platform has moved far beyond blogging. More than a quarter of the internet now runs on WordPress! As such, one person can hardly keep up with all its capabilities. You may be surprised to discover some of the amazing uses for WordPress. 1. Make…
If you produce content for a living, you know it can feel kind of like doing laundry. No matter how great you are at doing laundry, there will always be more, sometimes by the time you fold the load you just did. It’s a never-ending task. In today’s online landscape, content ages quickly and your…