Almost everyone loves emoji! Sure, there are a few people who look down on them, thinking they’re an affront to the written word. But all over the world, a huge majority across demographics enjoys adding these little portraits and ideograms to their communications. In fact, according to AdWeek, 92% of the online population uses emojii!…
In our recent article How to Get Started with Lead Gen, we showed you some easy ways to interest potential and current customers in your company. One of the best ways to do this is by offering them free stuff! Free resources might include webinars, white papers, how-to guides, infographics, and more. If you offer…
Email marketers face daily challenges: how to increase open rates, how to ensure good click-through rates, how to prevent too many unsubscribes, and more. There are a range of answers to these questions and sometimes what works well for one company won’t perform as well for another organization. One business may come up with a…
In our previous post How to Get Started with Lead Gen, we mentioned that you may have recently experienced a big drop-off in organic traffic to your website. Whether due to increased online competition, or changes in Google’s search algorithms or other causes, many small business owners now struggle to attain the same traffic volume…
Has organic traffic to your company’s website dropped dramatically in recent months? It’s well known that Google changes their search algorithms on a regular basis. Businesses constantly need to refresh their SEO (search engine optimization) efforts in order to help potential customers learn about their products and services. But recently, even with attentive SEO work,…
If you’re interested in the upcoming SEO trends for 2019, we have three topics for you: Voice Search AI Mobile First SEO is many-layered and of course there will be other areas of development for it within the next year, but these three subjects should be the main focus of your SEO efforts in 2019….